Welton Realty – UX/UI Website Design for Dubai’s Leading Real Estate Agency

For this project, I designed the UX/UI for a multi-page website (50+ pages) for one of the largest real estate agencies in Dubai. The goal was to create a premium, modern, and intuitive platform that reflects the agency’s professionalism while standing out from local competitors.

What I did:

  • Conducted in-depth UX research and competitor analysis to understand user needs and industry trends.
  • Designed a structured and seamless user experience, ensuring intuitive navigation across 50+ pages.
  • Created a clean, minimalist UI that appeals to high-end investors and property buyers.
  • Used high-quality visuals and professional property photography to enhance credibility and engagement.

Challenges & Solutions:
One of the biggest challenges was balancing a sleek, premium look with an information-dense layout. Real estate websites often feel cluttered, so I focused on a modern, spacious UX design that guides users naturally through key sections. Another challenge was ensuring the site maintained a luxurious feel while being highly functional and conversion-focused. I achieved this by refining the UI, implementing clear CTAs, and optimizing content structure for readability and engagement.

The final result is a sophisticated, user-friendly digital experience that strengthens the brand’s reputation and makes it easy for potential clients to explore properties, understand investment benefits, and get in touch with the agency. The website was developed in collaboration with my colleague, developer Ivan, and built on Webflow with integrated CMS systems for easy content management and scalability.